About Premium Content is an independent boutique, that specialises in development, co-production, financing and distribution of TV programs of international quality.
  • Emmanuelle Guilbart & Laurent Boissel

    APC is managed by a duo of two seasoned TV professionals. Emmanuelle managed the acquisitions and programming of several channels in the Canal + and Lagardère Active groups and is the former VP of programmes at France Télévisions. Laurent held top level positions in media groups such as Havas Advertising, EMAP PLC and Zodiak Media, for which he acted as group CFO and COO until March 2014.

  • Lionel Marty

    APC Kids is the children’s entertainment arm of APC Studios, headed by Lionel Marty.

    Lionel started international distribution of TV programs in 1994 at Tele Images, then specialised in kids’ contents in 1999 when he launched the Distribution Department of France Animation. He later became President of Worldwide Distribution, Consumer Products and Digital at Moonscoop, where he worked for 10 years.

    Lionel has received many international awards: Best Distributor by Kidscreen, Best Distributor at Cartoon Forum and several Best TV France International Animation Exports.

    APC Kids

  • David Sauerwein

    Zephyr Animation, APC Kids’ production arm, develops and produces animated and live-action series with partners from around the world. Zephyr series cover all audiences from preschool to family, and all genres, with a strong focus on storytelling as well as international sales potential.

    Chief Creative Officer David Sauerwein is in charge of development and production of all of Zephyr Animation’s in-house projects, original IPs as well as coproductions. Prior to this, he worked as head writer, story editor or script doctor for Xilam or Ubisoft, on series such as Mr. Magoo or Rabbids: Invasion.



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